Storytelling is Old. You Need Storyselling.
Planned Giving
OCTOBER 30, 2024
Donor stories can inspire more donations and support, as can mission stories and stories about those you serve. And the numbers were staggering: It had nearly double the amount of donations than the data-driven appeal! But there’s a big difference between a story that resonates with its readers, and one that sounds like a sales pitch.
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