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Gen Z Donors Are Coming. Here's What Your Nonprofit Needs to Know

The Chronicle of Philanthropy

A new report looks at how young donors like to give and how nonprofits are engaging them By Emily Haynes Getty Images Although members of Generation Z are still far from their prime giving years, it's never too soon for fundraisers to learn how to attract their support.

Nonprofit 135
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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green's Nonprofit

Data can help inform your nonprofit’s approach to text-to-give and drive greater fundraising results. A text donation campaign informed by donor data is more likely to inspire donors to act and bring in greater fundraising results. Your nonprofit is now hosting a text fundraiser to coincide with your upcoming fundraising gala.

Donation 272
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4 Ways to Use Texting in Your Fundraising Strategy

Pamela Grow

When you’ve successfully embraced permission-based marketing, you convert your fundraising systems into donor attraction systems. So, before you embark on integrating texting into your organization’s fundraising program, be very intentional about having explicit permission from your supporters to text them.

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What Fundraisers Can Learn From Jerry Falwell and the Conservative Movement

The Chronicle of Philanthropy

The Moral Majoritys long-game strategy offers a framework for fundraisers seeking sustainable success, regardless of their politics. Jerry Falwell speaks at the SBC Pastors Conference on June 20, 2005, in Nashville, Tenn. By Jason Lewis MARK HUMPHREY/AP The Rev.

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A Philanthropist Stands Ready to Reward a Donor-Centered Not-for-Profit

Penelope Burk

Not long after I published the first edition of Donor-Centered Fundraising , I heard from a donor who had participated in several of our research studies. This donor wanted to know which not-for-profits had shifted their fundraising operations from typical to donor-centered.

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The Association of Fundraising Professionals Technology Blog: An Underused Fundraising Resource

Tech Soup

I have to admit that the venerable Association of Fundraising Professionals website was one of the last places I looked to find fresh interesting coverage of fundraising technology, but I have mended my ways. The Association of Fundraising Professionals. AFP) is a 54 year-old trade association of fundraising professionals.

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How to Craft Text Messages for Your Nonprofit Fundraising

Get Fully Funded

Use storytelling To maximize the impact of your SMS messaging, tell a story in your fundraising text messages that describes an urgent problem and how the donor can help overcome it. After a fundraising campaign, use storytelling to report back on how donor support solved the problem. Let’s begin. Include clear next steps.