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Using Donor Data to Personalize Your Text Donation Appeals

Ann Green's Nonprofit

Data can help inform your nonprofit’s approach to text-to-give and drive greater fundraising results. By Mike Snusz In order for your nonprofit to effectively reach supporters via a text donation campaign, you will need to simulate an authentic, one-on-one communication experience. Monthly donors. Recurring annual donors. Major donors.

Donation 271
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Monthly Donors: Who Are They, Really?

Qgiv

But unlike recurring payments for streaming service subscriptions, car payments, or unlimited metro cards, the monthly cost of a recurring donation can feed families, preserve land, or even help keep a nonprofit’s doors open. Are your assumptions about age demographics accurate? Take Stock of Your Current Monthly Donor Program.

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How to Write Compelling Text-to-Give Requests: 4 Key Tips

The Fundraising Coach

Before you can dive into leading a text fundraising campaign , you need to familiarize yourself with nonprofit text messaging best practices. Demonstrates impact: Storytelling is an effective way to demonstrate the impact of a nonprofit’s work. This emotional visual could encourage more donations.

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4 Ways to Use Texting in Your Fundraising Strategy

Pamela Grow

As a nonprofit professional, you understand the significance of a strong communications strategy in boosting fundraising results. Text messaging, which used to be considered only as a medium for personal communication, is now one of the most potent tools in the nonprofit sector for fundraising. And reinforce that permission regularly.