2005 Demographics Funding 
Ann Green's Nonprofit
AUGUST 30, 2023
Use these donor insights to support your nonprofit’s text-to-give strategies and drive a greater ROI: Donation frequency Donation recency Donation amount Demographics Level of involvement To track these metrics and set your text-to-give campaign up for success, you’ll need the right tools.
The Fundraising Coach
AUGUST 8, 2023
For instance, an animal welfare organization might tell the story of a rescued dog who needs life-saving surgery and therefore donations to fund his care. For example, you can segment your supporters based on factors like: Donation amount Donation recency Donation frequency Demographics (age, location, etc.)
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