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Ep195: Why Cause Marketing Forum is Rebranding to Engage for Good

Selfish Giving

How cause marketing has evolved since the forum launched in 2003. How companies are becoming more cause-oriented instead of nonprofit-focused. Why companies will always need nonprofits. When is the Engage for Good conference? David's backstory: why did he start the Cause Marketing Forum? The future of cause.

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Newsletter: Macy’s ‘Believe’ Campaign is a Masterclass in Cause Marketing; Legal Considerations When Working with Influencers ?? ; Robert Reich Thinks CSR is B t

Selfish Giving

They don't need conferences. I began offering a case study service because I think they are vastly underused in the nonprofit world. Multiple offerings is one reason why Macy's has raised $137 million for MAW since 2003. Do people under 45 think your nonprofit is for their parents, not them? I've learned something too.

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Upcoming Nonprofits Live: Storytelling and Collaborative Video

Tech Soup

One of the most frequent questions I hear at events from nonprofit professionals in the field is how to coordinate teams to produce compelling media across offices, time zones and countries. Our ability to collaborate effectively in the cloud and create meaningful media together is quickly evolving as more nonprofits expand their borders.

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Participation in Storytelling: Collaborative Video on Nonprofits Live

Tech Soup

One of the most frequent questions I hear at events from nonprofit professionals in the field is how to coordinate teams to produce compelling media across offices, time zones and countries. Our ability to collaborate effectively in the cloud and create meaningful media together is quickly evolving as more nonprofits expand their borders.